you ever wonder why yours website is not among top ten
search ranking for a particular keyword, while your
competitor's is at the top? Both sites have similar
content, layout and looks and feel, but one is among top
ten and the other no ware in search results. Its all
because of link popularity, that simply mean your
competitor site is more popular then your and driving more
Popularity started with the Google
but today, every major search engine fallow it. So what
exactly this Link Popularity is?
Popularity mean, the number of sites that are linking to
your site. When search engines like Google do search and
determine rankings for a keyword, many factors are taken
into consideration and one of them is Link popularity or
how many sites are linked to your site. Google also look
for quality and quantity of links, site with higher link
popularity are consider important and would give higher
ranking for a particular keyword. So, now you know why
your competitor’s site is among top result and not
are few tips which help you improve your site’s link
popularity and increase search engine ranking.
your site listed in human based web directory. Open
Directory is good starting point because it’s
free. Also try to list your site with Yahoo
web directory. Getting listed in these directories
will boost your link popularity and increase traffic.
is King. The more popular websites or the ones with
good link popularity are those that have valuable
information or resource. With good content, nice
layout and design, people will defiantly revisit,
recommend, and link to your site. More links to your
site means higher ranking in search engine.
exchange with other site. - Exchange links with the
sites those have similar theme as yours. To start, you
can go in the Open Web
Directory and search for your category and see
what sites are listed there. Look for the site that
offer link exchange, select the site that you feel
suitable for you, provide them a link and email a link
exchange request to them.
all of the above methods need resource and time
consuming. The new sites are always at a disadvantage
as older sites have been around a while and have
acquired more links over the years. If yours is a new
site or don’t have time and eagerly looking to
enhance your link popularity, you can purchase
links with popular site.